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  • October 16, 2020

    Retail design in a post-pandemic world

    Retail design in a post-pandemic world-1 As retailers slowly reopen across the country, the single most critical thing to remember about post-COVID-19 retail design is this: Stay flexible. Many design changes retailers make today could very well need to change...

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  • September 25, 2020

    Add breaks or speed bumps

    Having the same fixtures or aisles in your store could result in shoppers skipping over your merchandise.   Brian Dyches, chief experience officer at Ikonic Tonic told Entrepreneur that upon studying shopping patterns, they found that “up to 20 percent...

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  • September 18, 2020

    The History and Evolution of Retail Stores

    For nearly as long as people have existed, they have been sharing, bartering, selling, and consuming resources.   To trace the complete history of commerce back to its inception, we must travel to a time when wooly mammoths still walked...

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  • September 18, 2020

    Retail strategy

    The distinction between "strategic" and "managerial" decision-making is commonly used to distinguish "two phases having different goals and based on different conceptual tools. Strategic planning concerns the choice of policies aiming at improving the competitive position of the firm, taking...

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  • September 14, 2020

    What is the Scent of lighting in store design?

    Having a unique scent in a store can differentiate the brand from others. When customers smell that scent outside of the store, this will trigger their senses and remind them of that brand and its products.Scents can also trigger emotional...

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